We at Kalima.ai believe that monetizing is a delicate process that requires balance and a lot of testing.
One of the main objectives of successful monetization is achieving the highest revenue possible while maintaining a soothing reader experience.
A challenge faced by most publishers is how to monetize beyond conventional ad formats. However, little do they do to utilize the most important part of the page, that is the text itself.
Think about that for a moment.
The majority of publishers pages are made up of text. Hundreds or thousands of words fill up the bulk of every page.
Even better, almost every user viewing a story will go through part or all of this text, while usually skipping any ads along the way.
Text is the most valuable part of every publisher’s page that is still under valued or non-monetized.
Kalima.ai brings one of the innovative ways to generate revenue without the need for additional ad units. It’s like advertising without ads. With a simple code, Kalima.ai reads the content of every page and creates highly viewable buttons on the highest value keywords, timed to take effect while the user reads the article.
When users tap those buttons they are sent to highest bidding advertisers pages across our network, that offer services or products highly relevant to the word tapped.